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According to John Blackie of the Manitoba Classic & Antique Auto Club this Blue Bird cab is a Dodge. It is a purpose-built taxi model featuring large window openings in the front doors but no window glass. George Ewing, a member of the Manitoba Classic & Antique Auto Club, owns a 1920's ticket envelope from Winnipeg's Playhouse Theatre which has a Blue Bird Cab & U Drive advertisement on one side. The ad is illustrated with car similar to the one in the picture. The company's slogan was "There in a Minute." It offered "Hudson Sedans, Meter Cabs and Willys Knight Sedans," as well as special rates for weddings and funerals.