M & M Cab Service
Westville, Indiana

Maker: Superior Match Co. Chicago IL  (Matchcover Collector: Taxi & Cabs)

Another cab driver soliciting fares through the glassless window of an antique cab.

Ruan Cab
Des Moines, Iowa

Maker: Diamond Match Co. St. Louis MO  (Ebay: Carl's Match Covers)

A minimalist design intended to keep the company name and number from being obscured by advertising clutter. Ruan Cab experimented with several matchbook designs.