Coastal and Victory Cab
Wilmington, North Carolina

Maker: Superior Match Co. Chicago IL  (Matchcover Collector: Taxi & Cabs)

Another cab company offering "All White Drivers," this time more forcefully (compare previous page).

Coastal Yellow Cabs
Wilmington, North Carolina

Maker: Carolina Ad Specialty Co  (Ebay: Matchbook Album Store)

The seven-digit Direct Distance Dialing phone number marks this as a relatively recent matchbook. The public service ad attests to the company's safety consciousness but the air conditioning may have been a more appealing selling point.